Easytobook was a typical hotel booking website overwhelming their users with information. Working in collaboration with Build in Amsterdam we created a new brand strategy and design that focused on simplicity to deliver a calm, enjoyable, and truly easy experience.
Branding & Web Design
Colours & Typography
Avenir Next is a clean, simple, modern, yet timeless typeface that reflects the ambitions of the brand experience. A generous selection of weights provides the flexibility to establish an information hierarchy on various touch points.
Mobile & Tablet
A spacious homescreen puts immediate focus on what the user is looking for by placing the search fields front and center. A large background image features inspiring hotels and changes based on the users entered destination to help enrich their booking experience.
Custom Icon Family